There is so much that you will need to do to make sure that you have a user experience that is perfect for the people that you are targeting. That is the reason why you need to focus on this one first. A lot of people will tell you that they have downloaded apps and they have found them too hard to use.
When your app is too hard to use, you will find that the users will tend to shy away from it and that is the reason why you need to make sure that you have made it so simple that they can see what you have is great.
If someone is will to download your app only to find that it is hard to use means that you have something that they need and you need to get back to the drawing board and make that interface better.
This is all about developing the app to be usable in a way that the people downloading it will find it easy and intuitive. Speaking of intuitive, there are ways that you can make sure you nail this and that is what we are going to look at here today.
Designing Smart Mobile Apps
Tracking downloads is something that a lot of the app makers will do but you see, there may be many download and few people who ever open the app and use it. That is why you need to make sure that you have something that you are sure they will open.
There are app analytic tools that you can have in the apps and they will let you know if the user experience is good and that is what you will need to focus on.
The Difference between the User Interface and the User Experience Design
Most app developers may not know the difference between these two because they sound like the same thing because they are all about how to make it easy to use. But, there is a subtle but very crucial difference you need to note.
If you do not separate these processes, you will not make something that the users will love and that is why you need to be careful. User Interface is the way that the user will interact with the software or app. The User Experience is the way that you will design the screens to be easy to use.
With UI, you will include the features that will allow functionality that is total and awesome in all the ways that you want. Engaging the user is the name of the game here.
What Makes an App Intuitive?
In computer it means ‘easy to use and understand’. That is what you should make the goal of what you are making. Here is how:
- Directive Design
This means that when you are making the app, you need to use graphics and signs that will be pointing the user in the right direction. Using the colors that attract will make them recognize what button is for what and how they can use the app.
It is all about the actions that you want the user to take and saying things like ‘post’ and ‘comment’ makes a really big difference. It is all about guiding and directing the user to do the fun stuff you have. Copy if you must.
Steve Jobs admitted that at Apple, they have never been shameless about stealing great ideas.
If I have to guess what a button is for, then you have made an app that is not great. That is why you need language and buttons that will make it easy for me to tell what you are talking about and that is what is important here.
If I am familiar with it, I will be ready to tap and click without fear. You don’t have to make unique navigation unless I will understand it.
- Beauty in Design
If I enjoy the way an app looks, chances are that I will keep and use it as much as I can. Colors speak to people in a way that the features never can. That is the reason why you need to make sure that as much as the color is good, the app has to be navigable.
People will not give up on an app if you have beauty in the way that you have deigned it and that is something that is important.
- Minimalist Design
This is basically when you make an app that has as few distractions as possible to the extent that it is so clean and easy to use. It becomes so effective when you do this and that is why you need to make sure that you have done all that you can to make it as efficient as possible.
The Process That Develops an Intuitive App
There are a lot of non-techies who use most of the apps that you make and that is why you need to have them in mind to make this intuitive.
Grouping the App Functionalities into these categories is step one:
- Core functionality
- Other popular options
- Your goals
- Less popular options like privacy settings
The core comes first and the rest follow. Use a popular navigation style to make this work. Work your way down that list and you will be fine.
When you are in development, you need to run the design in a way that will allow you to see what is important in an app and what comes in between. That is how you will get to have something that will appeal.
This is a must for every app developer because this will allow you to know what kind of things that the users you have will find to be difficult. That is the reason why you need to make sure that you do not skip this beta test.
There is a lot that can come from the people who will be using this one when you are testing. They may frustrate you with their constant criticisms but you see, that is how you will get to grow.